Capture Attention. Enhance the Customer Experience. See the Results.
With Zones' end-to-end retail IT expertise, you'll get everything you need to make digital signage a successful part of your omnichannel experience.
In the heart of Manhattan, digital signage dominates Times Square. It's a visual feast that sparks a rush of electrochemical activity in the brain. Even on a smaller scale, your digital signage can elicit the same kind of neuroscientific response, compelling your customers to act.
- About 80 to 85% of human perception, learning, cognition, and activities are mediated through vision.1
- According to researchers at the University of Rochester, more than 50% of the brain's surface is dedicated to processing visual information.2
That certainly helps explain why digital signage is a powerful communications tool for omnichannel retailing. It captures the mind's attention, enhances the customer experience, and inspires action.
"We make mass digital signage rollouts at scale more efficient and cost-effective for retailers large and small."
Retail show and tell
Digital signage is incredibly versatile. Whether through a single dynamic digital sign, a digital signage array, or part of a self-service kiosk, the power to show and tell can transform how customers experience your brand.
Today's software makes responding to new store promotions, marketing campaigns, and customer needs easy and cost-effective. Change digital signage content across a single store or an extensive chain of locations at the same time.
Focus on your omnichannel strategy. Leave the IT complexities to us.
We make mass digital signage rollouts at scale more efficient and cost-effective for retailers large and small. But first, we listen. As part of our customer-centered approach, we're eager to understand your unique business and customer needs, challenges, and omnichannel aspirations.
Sources:
1. Thomas Politzer, O.D., "Vision is Our Dominant Sense." Brainline, Nov. 6, 2008; reviewed July 26, 2018 (accessed July 5, 2022).
2. Susan Hagan, "The Mind's Eye." Rochester Review, March-April 2012, Vol. 74, No.4 (accessed July 5, 2022).
